Privacy Policy

The web pages available at (the "Site") are owned and operated by Niche Beauty, LLC. This Privacy Policy describes how we collect information from you or about you online through the Site, why we collect this information, how we will use or disclose this information and how you may update or delete identifiable information about you from our records.We know that you care about how your personal information is used and shared, and we take your privacy seriously. Please read the following to learn more about this Privacy Policy. BY VISITING THE SITE, YOU ACKNOWLEDGE THAT YOU ACCEPT THE PRACTICES AND POLICIES OUTLINED IN THIS PRIVACY POLICY. IF YOU DO NOT AGREE TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY, PLEASE DO NOT USE THE SITE.

What Does This Policy Cover?

Personal information ("Personal Information") means any information that may be used to identify an individual, including, but not limited to, a first and last name, a home or other physical address, and an email address or other contact information, whether at work or at home. This Privacy Policy covers Personal Information that we gather when you are accessing the Site, our services or content, or making inquiries or submissions on the Site. This Privacy Policy does not apply to the practices of companies that we do not own or control, or to individuals whom we do not employ or manage.

What Personal Information Do We Collect? We collect the following types of information from our users:

Personal Information You Provide to Us:

We sometimes request users of the Site to provide Personal Information, which users provide strictly on a voluntary basis. For example, we collect and store information that you voluntarily provide to us on the Site when you purchase a product, respond to a survey, sign up for a conference or online seminar, or enter a contest or sign up for a promotion. We receive and store any Personal Information you enter on the Site or provide to us in any other way, including by registering as a member of the Site. The types of Personal Information collected may include your name, physical address, phone number, email address, purchase history, credit card information, demographic information, comments and product reviews. You can choose not to provide us with certain information, but then you may not be able to take advantage of many of the special features of the Site. The Personal Information you provide is used for purposes such as responding to your requests for certain products, programs, services and content, customizing the content you see, and communicating with you about specials and new products, programs, services or content that might be of interest to you.

To access certain content and to make use of the full functionality and advanced personalization features of the Site such as alerts, saved searches and search history, we ask you to register and obtain a personal Profile, User Name and Password, as applicable.

Personal Information Collected Automatically:

We receive and store certain types of information whenever you interact with the Site. We automatically receive and record information on our server logs from your browser, including your Internet Protocol (IP) address, cookie or web beacon information, and the page you requested.

An IP address is a number that is automatically assigned to your computer by your Internet Service Provider (ISP) whenever you access the Internet. This number may be the same each time you access the Internet or it may change. Like other Internet websites, we use IP addresses to collect aggregate, anonymous information about numbers of visitors and website usage. The IP address is logged on our server when your computer requests information from us. However, to allow users to access the Site anonymously, your IP address is not linked with Personal Information about you. We reserve the right, in rare instances, to use IP addresses to identify individuals who threaten the Site or our products, programs, services or content.

Generally, our service automatically collects information on our server logs from your web browser regarding your usage of the Site. Examples of information we collect automatically from all users include the IP addresses used to connect your computer to the Internet; computer and connection information such as browser type and version, operating system and platform; and full Uniform Resource Locator (URL) click stream data, including date and time, and content you viewed or searched on the Site. We only use this data in aggregate, anonymous form (that is, as a statistical measure), and not in a manner that would identify you personally. This type of aggregate, anonymous data enables us to figure out how often users use parts of the Site or our services so that we can make the Site appealing to as many users as possible, and improve those services. As part of this use of information, we may provide aggregate, anonymous information to our partners about how our users, collectively, use the Site. We share this type of statistical data so that our partners also understand how often people use their services and the Site, so that they, too, may provide you with an optimal online experience. Again, we never disclose aggregate, anonymous information to a partner in a manner that would identify you personally.

Many companies offer programs that help you to visit websites anonymously. While we will not be able to provide you with a personalized experience if we cannot recognize you, we want you to be aware that these programs are available.

Email Communications:

We often receive a confirmation when you open an email from us if your computer supports this type of program. We use this confirmation to help us make emails more interesting and helpful. We also compare our user list to lists received from other companies, in an effort to avoid sending unnecessary messages to our users. If you do not want to receive email or other mail from us, please contact us by email as set forth below.

What About Cookies?

Cookies are alphanumeric identifiers that we transfer to your computer 19s hard drive through your browser to enable our systems to recognize your browser and tell us how and when pages in the Site are visited and by how many people. Our cookies do not collect Personal Information, and we do not combine the general information collected through cookies with other Personal Information to tell us who you are or what your User Name or email address is.

Most browsers have an option for turning off the cookie feature, which will prevent your browser from accepting new cookies, as well as (depending on the sophistication of your browser software) allowing you to decide on acceptance of each new cookie in a variety of ways. We strongly recommend that you leave the cookies activated, however, because cookies enable you to register and log-in, make use of the advanced personalization features of the Site (although the basic features and functionality offered to unregistered users of the Site will be possible to use), and take advantage of other attractive features of the Site.

Other than cookies, there are other mechanisms we may use (such as beacons and tags) that enable us to obtain certain website usage information

How Else Do We Use Any of the Personal Information We Receive?

Other than as set forth in this Privacy Policy, we may use the Personal Information you provide about yourself to fulfill your requests for our products, programs, services and content, to respond to your inquiries about our offerings, and offer you other products, programs, services or content that we believe may be of interest to you. We sometimes use this Personal Information to communicate with you to fulfill a request by you or to contact you about your account with us.

Although we take appropriate measures to safeguard against unauthorized disclosures of Personal Information, we cannot guarantee you that the information we collect will never be disclosed in a manner that is inconsistent with this Privacy Policy.

We will not use or transfer Personal Information provided to us in ways unrelated to the ones described in this Privacy Policy without also providing you with an opportunity to opt out of these unrelated uses.

Will We Share Any of the Personal Information We Receive?

Personal Information about our users is an integral part of our business. We neither rent nor sell your Personal Information to anyone. We share your Personal Information as described below:

Affiliated Business We Do Not Control: From time to time, we may be affiliated with other businesses and may work closely with them. In certain situations, these businesses may operate stores at the Site or sell items to you through the Site. In other situations, we provide services, or sell products, jointly with affiliated businesses. You can easily recognize when an affiliated business is associated, and we will share user information that is needed for any business we conduct with that affiliated business.

Agents: We employ other companies and people to perform tasks on our behalf and need to share your information with them to provide products, programs, services or content to you. Examples include fulfilling orders, sending postal mail or email, processing credit card payments, providing customer service, administering the Site, and tailoring or customizing the content or design of the Site. Unless we tell you otherwise, our agents do not have any right to use Personal Information we share with them beyond what is necessary to assist us.Promotional Offers: We may send offers to certain users on behalf of other businesses. However, when we do so, we do not give the other business your name and address. If you do not wish to receive these offers, please contact us by email as set forth below.

Business Transfers: In some cases, we may choose to buy or sell assets. In these types of transactions, user information is typically one of the business assets that is transferred. Moreover, if our company, or substantially all of our assets were acquired, or in the unlikely event that we go out of business or enter bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that these transfers may occur, and that any acquirer of our company or our assets may continue to use your Personal Information as set forth in this Privacy Policy.

Our Protection and the Protection of Others: We may release Personal Information when we believe in good faith that release is necessary to comply with law or court order; enforce or apply our conditions of use and other agreements, or protect our rights, property or safety, or that of our employees, our users or others. This includes exchanging information with other companies and organizations for fraud protection, credit risk reduction or security violations, including any harmful, infringing or illegal activity. Our disclosures may occur under circumstances where we may not be authorized to advise you of such action.

What Personal Information Can I Access?

You may change your Personal Information at any time by contacting us and requesting a new password. Our registered users may access their identified contact information and other registration information they voluntarily provide to us, and correct any discrepancies or update information, by logging in and amending the relevant registration form at any time. The accuracy of such information is solely the responsibility of the user. No access is given to other data that may have been collected about users.

What Choices Do I Have?

If you wish to cease receiving newsletters, alerts, special offers, promotions or surveys from us, notify us at the email address provided below, or use the "opt-out" or unsubscribe options or other means provided within the communications you receive. We reserve the right to notify you of changes or updates to the Site whenever necessary.

As stated previously, you can always opt not to disclose information to us, even though it may be needed to take advantage of certain features of the Site or to otherwise use the Site.

You are able to add or update certain information by contacting us at the email address provided below or on your account pages, such as those listed in the "What Personal Information Can I Access" section above. When you update information, however, we often maintain a copy of the unrevised information in our records.

You may request deletion of your account with us by contacting us by email as set forth below. Please note that some information may remain in our records after deletion of your account.

If you do not wish to receive email or other mail from us, please contact us by email as set forth below. Please note that if you do not want to receive legal notices from us such as this Privacy Policy, those legal notices will still govern your use of the Site and any of our services or content you access, and you are responsible for reviewing these legal notices for changes.

The majority of browsers allow you to monitor and restrict our use of cookies. Please note, however, that if you do not allow placement of cookies, you will not be able to take advantage of some of our attractive features.

A Special Note About Children

The Site is not designed or intended for use by children under 13. If you are under 18, you should use the Site and our products, programs, services or content only with involvement of a parent or guardian. Children under 13 may not submit any Personal Information to us, and if we discover that we have inadvertently gathered any such information from a child under 13, we will take appropriate steps to delete it. We comply with the Children 19s Online Privacy Protection Act of 1998 (which is available at and do not permit registration by, and will not knowingly collect personally identifiable information from anyone under 13.


The Site may contain links to other websites. Please note that when you click on one of these links, you are moving to another website. We encourage you to read the privacy statements of these linked websites as their privacy policies may differ from ours.

Links from the Site that go to other websites are for convenience only, and do not imply that we endorse or approve of those websites. We have no control over the content found on other websites and make no warranties or representations as to the accuracy or adequacy of any information found at such websites.

Similarly, we are not responsible for information found on or through the Site and which is generated by third parties.

We are not responsible for any loss, injury, claim, liability or damage related to your use of the Site or other linked websites, whether from errors or omissions in the content of the Site or any other linked websites, from the Site being down or from any other use of the Site. Your use of the Site and others 19 websites is at your own risk. We are not responsible for the privacy practices of other websites that are linked to us. Remember that any information you voluntarily post on discussion boards or elsewhere may be accessible by other users and is public information. Please use caution when disclosing Personal Information on the Site.


You can be assured that Personal Information collected through the Site is secure and is maintained in a manner consistent with current industry standards and this Privacy Policy. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your Personal Information, you acknowledge that: (a) there are security and privacy limitations of the Internet and wireless networks which are beyond our control; (b) the security, integrity and privacy of any and all information and data exchanged between you and us through this Site cannot be guaranteed; and (c) any such information and data may be viewed or tampered with in transit by a third party. Moreover, where you use passwords, ID numbers or other special access features on this Site, it is your responsibility to safeguard them.

What this Privacy Policy Does Not Cover

This Privacy Policy does not apply to content, business information, ideas, concepts or other materials that you send to us by email. If you want to keep content, business information, ideas, concepts or other materials private or proprietary, do not send them in an email to us.

Changes to This Privacy Policy

You agree that we may amend, modify, alter or otherwise update this Privacy Policy from time to time as our business needs or other factors dictate. Use of information we collect now is subject to this Privacy Policy in effect at the time that information is collected. Any changes to this Privacy Policy will be posted on this web page.

Accuracy of Information

We try to be as accurate as possible in describing the products and services on this Web site. However, we do not warrant that the product and service descriptions are error free.

Intellectual Property, Trademarks and Copyrights

The trademarks, logos and service marks (collectively the 1CTrademarks 1D) are registered and unregistered marks owned by Niche Beauty, LLC and are protected by the laws of the United States and other countries.

All of the content of this Web site is the property of Niche Beauty, LLC and is protected by the copyright laws of the United States and other countries. Except as expressly provided in Section Limited License, nothing contained in this Privacy Policy shall be construed as conferring any license or right, by implication, estoppel or otherwise, under trademark, copyright or other intellectual property rights.

Limited License

You have permission to temporarily download one copy of the materials on the Web site for transitory viewing only. Except as provided in the preceding sentence, you are not allowed to use the site for any commercial purpose. This is the grant of a limited, revocable license, not a transfer of title, and under this license you may not: (1) modify or copy the materials, use the materials for any commercial purpose, except as provided above, or for any public display (commercial or noncommercial); (2) attempt to decompile or reverse engineer any software contained on the Web site; (3) remove any copyright or other proprietary notations from the materials; (4) transfer the materials to another person; or (5) 1Cmirror 1D the materials on any other server. This license shall automatically terminate if you violate any of these restrictions, and may be terminated by Niche Beauty, LLC at any time, in its sole discretion. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession, whether in electronic or printed form. You may not use any network monitoring or discovery software to determine the site architecture, or extract information about usage or users. You may not use any 1Crobot, 1D 1Cspider, 1D other automatic device, or manual process to monitor or copy our Web pages or the content contained herein without our prior expressed written permission. You may not copy, modify, reproduce, republish, distribute, display, or transmit for commercial, non-profit or public purposes all or any portion of the Web site, except to the extent permitted in this Privacy Policy. You may not use or otherwise export or re-export the Web site or any portion thereof, the content or any software available on or through the Web site in violation of the export control laws and regulations of the United States of America.

Warranty and Disclaimers

Because of the possibility of human and mechanical error as well as other factors, Niche Beauty, LLC is not responsible for any errors in or omissions from the information contained in or accessed through this Web site. Niche Beauty, LLC shall not be liable for any damages or injury resulting from users 19 access to or inability to access this Web site or from reliance on any information at this Web site. Niche Beauty, LLC does not represent or warrant that the Web site will be error-free, free of viruses or other harmful components, or that defects will be corrected. Niche Beauty, LLC does not warrant or represent that the information available on or through the Web site will be correct, accurate, timely, or otherwise reliable. Niche Beauty, LLC may make improvements and/or changes to its features, functionality or content at any time.

Some U.S. states and foreign countries provide rights in addition to those above or do not allow the exclusion or limitation of implied warranties or liability for incidental or consequential damages. Therefore, the above limitations may not apply to you, or there may be state provisions that supersede the above. Any clause of this disclaimer declared invalid by the appropriate authority shall be deemed severable and shall not affect the validity or enforceability of the remainder of this disclaimer.

Questions or Concerns

If you have any questions or concerns regarding privacy at the Site, please send a detailed message to If at any time you believe that we have not adhered to this Privacy Policy or you have a complaint regarding the way your Personal Information is being handled, please contact us by email (as indicated above). We try to answer every email in a timely manner, but are not always able to do so. We will resolve disputes under this Privacy Policy and, if necessary, correct any problem.



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